#724696 color: Studio
#724696 is rgb(114, 70, 150) in RGB and oklch(48.11% 0.13056 307.607) in OKLCH. Every other format, shade and contrast value is below.
Read as HEX
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- Purple
- Dark
- Soft
- Neutral
- ≈ Purple
- purple-800
- Black 41%
Inside sRGB: displays the same on any screen.
Shades
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About #724696
#724696 is a soft dark purple color. In OKLCH it has 48.1% lightness, 0.131 chroma and a hue of 308°.
Inside sRGB: displays the same on any screen.
White text on it reaches 6.93:1 contrast and black text 3.03:1, so white text reads better.
The closest named color is Studio (#724aa1). In Tailwind CSS the closest color is purple-800.
Lighter: #724696 mixed with white
Darker: #724696 mixed with black
Calmer: #724696 with less saturation
Similar named colors
Colors that go with #724696
Questions about #724696
What color is #724696?
#724696 is soft dark purple. The closest named color is Studio. In RGB it is rgb(114, 70, 150), in HSL hsl(273, 36.36%, 43.14%) and in OKLCH oklch(48.11% 0.13056 307.607).
What colors go well with #724696?
The complementary color of #724696 is #496a00. For a calmer combination use the analogous colors #4e53a6 and #8a3c78. The triadic partners are #8b4c00 and #007068.
Is white or black text more readable on #724696?
White text reads better on #724696: white gives a contrast ratio of 6.93:1 and black gives 3.03:1. WCAG AA asks for at least 4.5:1 for body text.
Is #724696 a warm or cool color?
#724696 is a neutral color. In OKLCH its hue is 308 degrees, its lightness 48.1% and its chroma 0.131.