#724ac7 color: Purple Rain
#724ac7 is rgb(114, 74, 199) in RGB and oklch(52.07% 0.18521 293.691) in OKLCH. Every other format, shade and contrast value is below.
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- Violet
- Medium
- Soft
- Cool
- ≈ Royal blue
- purple-700
- Black 22%
Inside sRGB: displays the same on any screen.
Shades
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About #724ac7
#724ac7 is a soft violet color. In OKLCH it has 52.1% lightness, 0.185 chroma and a hue of 294°.
Inside sRGB: displays the same on any screen.
White text on it reaches 5.97:1 contrast and black text 3.52:1, so white text reads better.
The closest named color is Purple Rain (#7442c8). In Tailwind CSS the closest color is purple-700.
Lighter: #724ac7 mixed with white
Darker: #724ac7 mixed with black
Calmer: #724ac7 with less saturation
Similar named colors
Colors that go with #724ac7
Questions about #724ac7
What color is #724ac7?
#724ac7 is soft violet. The closest named color is Purple Rain. In RGB it is rgb(114, 74, 199), in HSL hsl(259.2, 52.74%, 53.53%) and in OKLCH oklch(52.07% 0.18521 293.691).
What colors go well with #724ac7?
The complementary color of #724ac7 is #6a7000. For a calmer combination use the analogous colors #2e5fd2 and #9937a4. The triadic partners are #aa4800 and #007f63.
Is white or black text more readable on #724ac7?
White text reads better on #724ac7: white gives a contrast ratio of 5.97:1 and black gives 3.52:1. WCAG AA asks for at least 4.5:1 for body text.
Is #724ac7 a warm or cool color?
#724ac7 is a cool color. In OKLCH its hue is 294 degrees, its lightness 52.1% and its chroma 0.185.