#727bd0 color: Kickstart Purple
#727bd0 is rgb(114, 123, 208) in RGB and oklch(61.351% 0.12831 277.335) in OKLCH. Every other format, shade and contrast value is below.
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- Indigo
- Medium
- Soft
- Cool
- ≈ Steel blue
- indigo-400
- Black 18%
Inside sRGB: displays the same on any screen.
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About #727bd0
#727bd0 is a soft indigo color. In OKLCH it has 61.4% lightness, 0.128 chroma and a hue of 277°.
Inside sRGB: displays the same on any screen.
White text on it reaches 3.85:1 contrast and black text 5.46:1, so white text reads better.
The closest named color is Kickstart Purple (#7777cc). In Tailwind CSS the closest color is indigo-400.
Lighter: #727bd0 mixed with white
Darker: #727bd0 mixed with black
Calmer: #727bd0 with less saturation
Similar named colors
Colors that go with #727bd0
Questions about #727bd0
What color is #727bd0?
#727bd0 is soft indigo. The closest named color is Kickstart Purple. In RGB it is rgb(114, 123, 208), in HSL hsl(234.26, 50%, 63.14%) and in OKLCH oklch(61.351% 0.12831 277.335).
What colors go well with #727bd0?
The complementary color of #727bd0 is #9a8300. For a calmer combination use the analogous colors #3a89cd and #996ec0. The triadic partners are #c46549 and #2c9b65.
Is white or black text more readable on #727bd0?
White text reads better on #727bd0: white gives a contrast ratio of 3.85:1 and black gives 5.46:1. WCAG AA asks for at least 4.5:1 for body text.
Is #727bd0 a warm or cool color?
#727bd0 is a cool color. In OKLCH its hue is 277 degrees, its lightness 61.4% and its chroma 0.128.