#737bd0 color: Kickstart Purple
#737bd0 is rgb(115, 123, 208) in RGB and oklch(61.424% 0.1281 277.847) in OKLCH. Every other format, shade and contrast value is below.
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- Indigo
- Medium
- Soft
- Cool
- ≈ Amethyst
- indigo-400
- Black 18%
Inside sRGB: displays the same on any screen.
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About #737bd0
#737bd0 is a soft indigo color. In OKLCH it has 61.4% lightness, 0.128 chroma and a hue of 278°.
Inside sRGB: displays the same on any screen.
White text on it reaches 3.84:1 contrast and black text 5.47:1, so white text reads better.
The closest named color is Kickstart Purple (#7777cc). In Tailwind CSS the closest color is indigo-400.
Lighter: #737bd0 mixed with white
Darker: #737bd0 mixed with black
Calmer: #737bd0 with less saturation
Similar named colors
Colors that go with #737bd0
Questions about #737bd0
What color is #737bd0?
#737bd0 is soft indigo. The closest named color is Kickstart Purple. In RGB it is rgb(115, 123, 208), in HSL hsl(234.84, 49.73%, 63.33%) and in OKLCH oklch(61.424% 0.1281 277.847).
What colors go well with #737bd0?
The complementary color of #737bd0 is #998400. For a calmer combination use the analogous colors #3b89cd and #9a6ebf. The triadic partners are #c46649 and #2b9b66.
Is white or black text more readable on #737bd0?
White text reads better on #737bd0: white gives a contrast ratio of 3.84:1 and black gives 5.47:1. WCAG AA asks for at least 4.5:1 for body text.
Is #737bd0 a warm or cool color?
#737bd0 is a cool color. In OKLCH its hue is 278 degrees, its lightness 61.4% and its chroma 0.128.